New Solutions with Gift Cards

Companies that incorporate gift cards in their incentive programs are seeing extraordinary results. They are finding fresh technological solutions that help administer their programs and decrease capital costs.

There are countless of reasons why gift cards are an effective motivator. In the US, gift cards are well-understood and the number one gifted product. Why? It is convenient, simple and quick. It is a hassle-free way to get access to a variety of products and experiences. They can easily choose from the brands available and then go to the merchant’s stores to redeem anything they like. They can easily fulfill all kinds of experiences such as hotel, airline, restaurants and countless more.

On top of that, digital gift cards have been gaining popularity. Adding a digital gift card options adds immediacy to the reward that is highly desirable to customers. In the past, they have been difficult to redeem especially at restaurants. However, with the advancement of technology in recent times, these issues have been addressed effectively.

Mobile wallets and digital gift card redemption in retail stores and restaurants are increasing rapidly. This is inspiring other merchants to invest in their own digital offering. New technology partners are replacing self-management. These incentive companies used to source, manage and buy physical gift cards in bulk upfront to meet demand. It was not very cost-effective as it tied up a large amount of capital and needless to say, space that was secure.

The problem with that was orders for new cards were frequent but they could not keep up with the pace. It was very costly and time consuming. Most importantly, it reduced redemption options because the end-user would receive their reward only a few weeks later. Just imagine redeeming an IDR10,000,000 award and receiving 20 IDR 500,000 physical gift cards three weeks later. Recipients would just end up feeling annoyed and impatient.

This was how the rise of digital companies who integrate and build delivery technology started. These companies negotiated a rate, based on their overall volume and past these discounts onto their clients. How? Well, they offer gift cards to clients “on tap”, which means they only need to pay for what they use. By making use of a technology provider, incentive firms get access to an array of brands while outsourcing the technical components of running a gift cards program such as delivery, activation, merchant relations and payment. It works for them because they do not need to sweat the small, medium or big things.


Gift Card Indonesia ( is the leading gift card and loyalty company. We provide end-to-end services in loyalty and gift card industries, including gift card processing and distribution through our corporate sales and retail partners. We are the one stop solution for innovative gifting.

We go beyond rewards. We build loyalty.

4DX Training

Last Friday and Saturday, our team at GCI took part in 4DX training. What’s that you ask? Well, we aren’t going to go into too much detail into it because it did take us one and a half days of training to comprehend it ourselves. We wouldn’t want to bore you with the long explanation. But to feed your curious soul, the following is a super brief summary of what it is.

According to Forbes, “The 4 Disciplines of Execution are precise rules for translating strategy into action at all levels of an organization. When applied, the 4 Disciplines produce extraordinary results by tapping the desire to win that exists in every individual.”  

In simple everyday language, it means, there are 4 areas of executions that act as specific rules that help with fulfilling strategies into real actions in an organization. Now when those 4 rules are applied, they can produce incredible results. This is through tapping into an individual’s desire to win, which exists in everyone.

Through these two days of training, we will start applying all that we have learned into practice. We can’t wait to see what results will be coming our way in our near and far future.

Here are a few photos from our two-day training. Enjoy (:

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Sometimes when life hands you sweet pancakes, you just can’t help but to smile and indulge in it.

And through those times, when you are able to enjoy it with your best friends, that is love.

Pancious is a venue for just that. They have the perfect setting for friends, family, colleagues to get together to laugh and share stories with one another. With their cozy interiors, it leaves no room for barriers and provides a genuine and friendly environment that everyone can enjoy together whilst eating delicious and wholesome food.

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What’s amazing about Pancious is that they are constantly updating their menu because they know how much their customers love the latest trends and hype. They allow themselves to be adaptable to their customer’s evolving habits.

They are very appreciative of the love and support they have gotten since they started in 2007 and they’re showing their gratitude by releasing their very own Pancious Card.

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When you hold the Pancious card, you will be rewarded with special offers such as a free pancake for every RP200,000 worth of top up.

The Pancious Gift Card, on the other hand, is the perfect gift for your loved ones. Sometimes it’s difficult trying to choose a celebratory gift but how about giving the card as a birthday gift, graduation or even for an anniversary. Let them enjoy an amazing complimentary meal or two. At Pancious, you know they will be served nothing but the most delicious food and drinks.

The card is available in their outlets in Senayan City, Emporium Pluit Mall, Summarecon Mall Serpong 2, Plaza Indonesia, Pondok Indah Mall 2, Pacific Place Mall, Mal Kelapa Gading 3, Mal Taman Anggrek, Central Park Mall, Puri Indah Mall as well as in Bandung, Surabaya and Makassar.

With one Pancious card in your hand, love and joy in the other, you can conquer the world with your closest ones.